Saturday, May 19, 2012

Law Enforcement and Weapons

GTad_big Four color ad in law enforcement publication
GTcat_big Agencies don't ordinarily do catalogs but this one was over 300 pages for LE distributor. Unique because space was used to the max to sell more products. All other LE catalogs waste space.

Fabricated metal products

LF_big Mosquitoes have to die or they spread disease in South America and Africa. These Minnesota made machines send them to bug heaven

Motorcycles

STbroch Motorcycle specialty products catalog designed for man who purchased another company owned by Phil Little

Snowmobiles

HPEad_big Hard selling retail ad in national snowmobile publication. It works, client has been using this style ad for years

Resorts

CPad_big Romance ad makes an appeal to the wife

Automotive products

RevivaMailer Mailing piece from jobber to tire dealers
CatComp Brochure offering re-manufactured diesel engines to engine installers

Medical

Med_big Brochure developed to pre-sell a prototype product

Small ads

Drool_big Small ads work but take longer to develop sales because they are not noticed with the frequency
Swain_big A perfect example of an ad done by Little-before and after rationale for making a purchasing decision

Newsletters

WHS_full-1

Newsletters are a good way of maintaining contact with a customer base but they had better be interesting to the reader or you'll be wasting money. This is an example for a non-profit

Download the entire brochure